T. Hasegawa's 2024 Food and Beverage Flavor Trends report highlights a focus on innovative and global flavors, health-conscious and sustainable ingredients, and the emergence of the standout flavor of 2024, catering to consumers' desire for culinary exploration and indulgence. Download the report to learn more about:

• Reimagined classics and spicy-sweet global flavors, blending tradition with exotic tastes.
• Nutritious, sustainable ingredients, aligning with health-conscious consumer trends.
• Consumer desires for empowering, exotic, and comforting food and beverage choices.
• The unique and versatile flavor of the year.

And more!