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It’s been about two weeks since Origin Almond unofficially relocated its HQ from Philadelphia to Chicago to join Springboard Brands, the Kraft Heinz incubator. My beverage startup, out to reinvent premium juice with a low-sugar alternative via our innovative Almond Juices, was selected by Kraft Heinz out of an applicant pool of hundreds of other emerging natural food brands to join the program.
I put together three takeaways from my initial whirlwind experience in the incubator to shed some light on what happens in the program. But first, here’s a quick overview on the Springboard Incubator and why emerging food & beverage brands should consider applying to the next cohort:
Read the full article here
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