If you miss the days of sitting in front of the television watching Nickelodeon with a bowl of cereal, Kellogg’s is bringing some much-needed childhood frivolity back to our lives.
On Thursday, the food-manufacturing company announced it has teamed up with Salford Brewery Seven Bro7hers to turn its “less-than-perfect” Rice Krispies and Coco Pops into beer.
Following the success of the brewery’s Throw Away IPA – made from leftover Kellogg’s CornFlakes – the brewers have created a new range of beers made from the grains discarded during the cooking process at the cereal giant’s Manchester factory.
Read the full article here
Chicagoland Food & Beverage Network
1 W Monroe Street
Chicago, IL 60603
Tel (312) 525-9653